Rotombo: Chicken ala brasa’
Role: Photography, Branding, Design, Illustration, Art Direction
Rotombo, a unique delivery-only Peruvian wood-fired rotisserie chicken eatery in Los Angeles, presented a distinctive challenge: establishing a compelling brand presence without a physical storefront. In this crucial role, we worked intimately as a team to forge a vibrant and inviting brand identity that thrives in the digital realm. Drawing on the rich and bright colors of Peruvian culture, our efforts culminated in crafting a striking visual identity system. This was complemented by bright and enticing food photography that captured the vivacity and warmth of Peru's heritage. These elements, woven together, perfectly encapsulate the essence of Rotombo's premium, yet affordable and approachable 'damn good' Peruvian rotisserie chicken, solidifying its place as a standout choice for food lovers.
